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Thursday, February 18, 2010

Smart Money's 10 Things A Cruise Line Won't Tell You...And Some Things About Seabourn - Where The Smart Money Goes!

Today I came across an article posted on the Smart Money website titled, "10 Things Your Cruise Line Won't Tell You."  Being perceived by some as a "tell it as it really is" sort of travel agent (and a curmudgeon about all things cruises by some others) the article's title interested me enough to spend a couple of minutes reading it. There is some good information in there...as long as you actually read the content rather than the eye-brow raising list.

I am not going to critique the entire article, but I think it raises some topics that gives a good springboard as to why Seabourn is such a strong cruise line...and worth considering especially if you are looking for "value for money".  Notice I said, "value for money" and not "luxury".  That is because the focus of the article is basically how you are not going to receive all that you think you are paying for.  Not so on Seabourn!

With that, here we go:

1. “Our engines break down all the time.” - If you read the article it is disclosed that, according to CruiseJunkie.com "roughly 5% of ships that had to cancel some or all port calls did so because of engine or mechanical problems. Those problems have become less frequent, however weather-related cancellations have become more common."  Wait a minute, that would mean 95% of cruise ships did not cancel any ports for mechanical reasons and, further, since such an event might happen on only one or two of a ships 30+ cruises in a year (or only 3% of a ship's cruises), that means that essentially 99% of cruises do not miss ports because of mechanical problems. OK, that is not only great performance by Seabourn, but it is worth pointing out!

4. “Sure, we can take care of your plane reservations, but you’d do a whole lot better on your own.” - To be honest I am not a big fan of cruise line air...even with the alleged "free" air that isn't free on any cruise line.  You know the drill, the cruise line gives you lousy flight times and connections, charter flights, etc.  rather than a good flight time with a direct routing.  On Seabourn the flights are consistently the some of the best flights around and on high quality air carriers.  If you want to change your flight it is not a big deal and many times the alternatives are provided at no additional cost...even if you want to arrive a day or so earlier or depart later.  Typical comments I receive are like this actual comment from someone who was trying to organize pre and post cruise options seven months before her cruise, "Wow, I am really surprised and impressed, I really didn't think we would find anything out until 90 days out. The schedule is fine...Ok, now I am really impressed, I didn't realize they were "real" tickets. How cool is that. So, I went and changed my seats."  How much value is there to you with that kind of service?

5. “Think everything’s included? Think again.” - The article points out that most food, entertainment and coffee is included, but alcohol, merchandise, spa services and pictures are extra.  It suggests that you can save some of the additional cost by buying soda packages for about $30 for a week.  It also notes that "another significant expense for passengers is tipping the staff. Many cruise lines have begun charging a fixed gratuity for restaurant and custodial service, set at an average of $10 per guest, per day."    On Seabourn not "most", but "all" food, entertainment and coffee is included as are your alcoholic and non-alcoholic beverages, gratuities and, to be sure, even 10 minute Massage Moments on deck.

6. “Our ‘gourmet’ food is anything but.” - While the article points out "Typically, the kitchen staff knows about how many entrĂ©es will be needed, so they prepare that much in advance and finish it when the diners arrive." and the asserting it is 3+ star at best, it then comments "Some large ships often provide alternative, specialty restaurants that do cook to order, but this special treatment comes at a price—one that isn’t included in the cost of the cruise.  As Douglas Ward, author of the “Berlitz Complete Guide to Cruising & Cruise Ships 2010,” explains, “It’s economics. If you don’t charge enough money for cruises, you have to lower the quality of the food and other aspects. It's a question of balance - or go out of business.” Ward says the smaller, reservations-only restaurants that cost extra on the major lines use premium ingredients, but they can charge up to an extra $30 per person per meal (plus wine). The bottom line: If eating well is important to you, be prepared to pay extra."  Unfortunately, even Seabourn's competitor, Silversea Cruises, is now charging even more to dine at two of its alternative dining restaurants. 

However, on Seabourn the cuisine is prepared "a la minute"...that is it is prepared as it is ordered...the quality of the ingredients is simply the best at sea, and there are absolutely no additional charges to dine at any of the alternative dining venues. Caviar and Champagne before dinner...or as an afternoon ritual?  No Charge.

9. “Our ads might say Champagne and caviar, but expect beer and pretzels.”  - This one can be repeated.  On Seabourn...and only Seabourn...Champagne and Caviar are included, as much as you reasonably want and whenever you want, at no additional charge.  The champagne flows from the moment you reach the top of the gangway!  And, by the way, if you are lucky enough to be on most Caribbean cruises you can enjoy Seabourn's signature Caviar in the Surf.

10. “Our ship is fancy, but don’t expect service to match.” - Not true on Seabourn.  Intuitive service is Seabourn's trademark.  You know the service is good when you are chatting to friends during breakfast that you will meet them at the forward whirlpool at 3:30 p.m. and at exactly 3:30 p.m. a bar waiter arrives with a bottle of champagne and four glasses.  True story.  (Also, see points 5,6 and 9 above!)


So now, let me ask you is the "Smart Money" spend reading an article about how a cruise isn't going to meet your expectations or considering the value of a Seabourn cruise? 

Want to know more?  Call me at (877) 2GO-LUXURY (or +1 732 383 7398) or email me at eric@goldringtravel.com.

Wednesday, February 17, 2010

The Yachts of Seabourn - E-Documents Are Now An Option

Don't Worry!  If you love the formal presentation that The Yachts of Seabourn cruise documents, there is no plan on eliminating them.

However, there are many people that either don't want or cannot receive the documents in a practical manner.   And for those guests that have a pile of travel wallets and luggage tags you are no longer forced to keep adding to your collection.

I am sure there will be those that doubt the option is not a harbinger of the elimination of cruise documents, but let me give you two examples of how the changes in our electronic and global lives makes this option a great improvement; not a cutback.

One example: I just had a client vacationing in the Caribbean that decided to take a Seabourn cruise in a couple of weeks.  The client asked the obvious question:  Can I get e-documents since I won't be home before the cruise?  Now the answer is "yes".  Problem solved.

Another example:  A client made a decision to do some traveling about two months before their cruise (and before the documents would be ready).  Living in Europe and moving every few weeks, getting the documents to  them became quite a challenge...and an expensive one at that.  Add to that the fact that the clients really didn't want to lug around a travel wallet and luggage tags (they really just wanted the cruise ticket) the practicality of e-documents is pretty clear.

Saturday, February 13, 2010

Why Do Travel Agents Earn the Distrust of the Public

I previous wrote an article about some travel agency practices that I believe were inappropriate.  As a rare exception I withdrew the post; not because I believed the conduct was proper, but because I am not the integrity police...I just call it as I see it...but because while there were certain facts I did not know, the hassle just wasn't worth the potential downside.  I am, alas, in business to make money through the selling of cruises and other vacations; not as a paid journalist.

But I still do wish to speak my mind on the subject...especially since in the brief time the article was posted I received emails from some complaining of the same situation, but with other cruise lines.  So let me try it another way

I am one of the top selling travel agencies for The Yachts of Seabourn - worldwide - and I am one of the top selling agents - worldwide - as well.  I do not spend a fortune on advertising or mailers.  I do not bombard my clients or prospective clients with emails.  I try to focus on what my motto and business model is:  "Be Treated By Your Travel Agent As You Will Be Onboard."  In other words, I work very hard to assure my clients and prospective clients are treated like important human beings; not lemmings who will follow the lead without thinking.

It is hard work, time intensive, patience driven...and it requires lots of education, both research and life experience.  I pride myself and Goldring Travel on being able to confidently give accurate advice on this city or that cruise or some hotel.  I also have a great desire to listen to those who have other experiences and opinions, as I find saying "I don't know" opens doors to learning, rather than the closing of doors through a fear of being seen as incompetent.  (Seriously, wouldn't you rather hear your travel agent say, "Let me look into that" rather than be given an inaccurate or non- answer?)

The result is that travel agencies with dozens of agents and outside agents are, almost without exception, less proficient and less efficient than I am.  Does that make some other agency or travel agent worse or better than I?  The answer is:  It depends how you want to answer the question.

A potential client came into my office the other day to discuss a taking a cruise on Seabourn.  He had found my name through the Seabourn travel agent locater which lists the top Seabourn agents by location.  But something was bothering him before we could really discuss his potential cruise:  It was the hounding of him by another travel agent...one he doesn't recall ever dealing with.

He sent me a copy of the emails and I was especially angered by one which stated, "Seabourn sent your information to us since we are their preferred vendor as well as an Amex rep. Our rates are often times less than others and if you have a Platinum Amex, it's even better." Leaving the "Seabourn 'preferred vendor'" business (as clearly if such a thing existed Goldring Travel would most definitely be designated as one), it is the rest of the emails that truly bothers me. 

The emails bother me because it displays a philosophy that (a) if you beat a potential client over the head with multiple emails and mailings they will eventually succumb to the barrage and book a cruise with you...just to get you off their back; and, (b) that it is OK to be dishonest or skirt the truth...as long as the potential client "thinks" it is true.

Getting down to the nitty-gritty:

Seabourn gives absolutely no priority to American Express travel agencies. Further, let's review the benefits of using an American Express travel agency:________________.  In other words, I am not aware of a single one. 

- First, American Express Platinum benefits are available to all approved travel agents - such as Goldring Travel; not just American Express affiliated ones.  In other words, if you have an American Express Platinum or Centurion Card and desire the $300 or $500 onboard credit and gift benefit (bottle of wine), Goldring Travel can provide that to you just as any Amex affiliated agency. 

- Second, speaking of Platinum and Centurion benefits, American Express Platinum Travel charges you full price for your cruise (and Amex affiliate travel agencies???).  Goldring Travel always provides you with a discounted price and, on many cruises, the option of Ensemble Travel Group benefits (either a $300 onboard credit or a high quality tour + cocktail party) which usually matches or exceeds the Amex Platinum benefits.  Here's a little bit of Goldring Travel history:  One of my motivating factors in getting in this business was my frustration when I found out that those "complimentary" Amex Platinum upgrades and exclusives were actually paid for by Amex charging you higher prices than were otherwise available.  Two instances (obviously from years ago) stick in my mind:  One where Amex Platinum tried to charge me $300 for an internal flight in Turkey that I was able to purchase for $40; and, a luxury hotel in New York gave me the same complimentary upgrade on a room I paid $200 less per night for...using my Amex Platinum, but booking it directly.)

- Third, Goldring Travel provides some of the best service in the business; not a claim that Amex can honestly make...and you don't read it in its marketing either.  As mentioned above, you hear about the added benefits...you know, the added benefits.

- Fourth, most of the Amex Platinum and Amex agents have never "been there" or "done that".  They read off a computer screen to give you a brief description of a hotel or a cruise ship or what to do in a particular city.  Not quite the same thing at Goldring Travel.  You read about it almost every time you stop by and read this blog or visit The Gold Standard Luxury Travel Forum(And if you aren't sure what you really want, do you want an "order taker" or an expert?)

To be sure I am not targeting American Express or that one particular travel agency.  What I have explained is unfortunately common throughout the industry.  So what is the person who is looking for an honest and expert travel agent to do?  Exactly what was done here.  Ask questions, question the answers and then make sure you are dealing with an honest and responsible travel agent.  There are no guarantees in life, but there sure are ways to reduce the chance that you will be duped.  Alas, and fortunately for you, I am not the only good travel agent or agency out there. I enjoy meeting up with some of the best in the business at various business functions.

Some of you may be asking, "So how do I know Goldring Travel is that good?"  Read my blog, read the message board, review the testimonials,  email or call me at (877) 2GO-LUXURY or +1 732 383 7398.  I love to be challenged or even just to chat.

In the meantime:  Do you homework and, if you do that, make sure your travel agent "Will Treat You Like You Will Be Onboard!"

Thursday, February 11, 2010

Asset Management Exec to Head Silversea Cruises

Call me skeptical, but today Silversea Cruises announced that Enzo Visone has been named Executive Chairman of the Board of Silversea Cruises. Prior to this assignment, Mr. Visone was the CEO of an asset management company in Milan, Italy.  Prior to that he spent years at the head of Campari, the liquor company.

Manfredi Lefebvre, on the other hand, announced that he "will now have more time to dedicate to other business interests and philanthropic projects for which I will also avail myself of Enzo Visone's support, without distancing myself from the core business that is Silversea Cruises". 

When "The Man" gets out of the business (for charity, no less) and a number cruncher comes in there is a message.  Whether the message is the lenders (interim or permanent) want someone to have a tighter fiscal control (or just to have "their man" watching the store) is unclear.  But what is clear is that the new head of Silversea knows little, if anything, about the cruise industry.  (Compare, by contrast, Prestige Cruise Holdings placing Frank Del Rio, a man with great knowledge and a vision, at the head of its cruise businesses.)

As I have been saying, things at Silversea are not all smooth sailing.  Hopefully the move, if not unnerving, will be a good one.

Wednesday, February 10, 2010

Silversea Silver Spirit - An Interesting Video of Six Restaurants

Here is an interesting video, produced for Silversea by Avid Cruiser, of its six restaurants.  While it gives a flavor (pun intended) of the various dining venues it is curious to me that the actual video of the venues is so limited and the amount of time spent looking at desserts and sashimi preparation (with a chef, taped at length, strangely having one hand gloved and the other not - how about some better editing!).

The one venue that really looks interesting to me from a culinary and enjoyment view is the Stars Lounge, which is a so-called supper club that opens at 9:00 p.m. with a variety of small bites...very creatively presented.

Tuesday, February 9, 2010

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Sunday, February 7, 2010

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